De'Aruhuä Cacau

Indigenous Cacao from the Masters of the Forest

Native Indigenous People Protecting the Natural Forests and our Futures through Sustainable Agroforestry

Hon. Simeon Moreño
Hon. Simeon Moreño is a sustainable indigenous entrepreneur of the Alto-Paraguaza that founded De'Aruhuä Cacao and Chocolate.Pure Organic Wild (POW) Cacao from the Guardians of the Forest

De'Aruhuä the 'Guardians of the Forest'

De'Aruhuä pronounced (dey-r-uwa) in the Piaroa language means, masters of the forest, they are also known as the knowledgeable ones and/or as the protectors of the forest. It is the De'Aruhuä that plant, prune and harvest the fruits from the wild trees of the Guiana highlands forest. The cacao tree is planted as an agroforestry crop around the Huǫttųją (Piaroa) communities which help the De'Aruhuä (forest masters) to harvest, cure, ferment and sundry their cacao. Huǫttųją or Wötʰïhä (Piaroa) refers to our tribe, people, cultural group and language which is distinct.

The De'Aruhuä (Foresters) have been practicing sustainable agroforestry for thousands of years and are largely responsible for the low-impact scattered ecologically sustainable villages across their region of 33,000 km2 (larger than Belgium).

Our Website

The De'Aruhuä website, trade name and trademark is developed, operated and projected legally with the cooperation of Globcal International represented with the Huǫttųją Foundation (in English) because the majority of our business is expected to be in the United States and Europe.

Indigenous Product

De'Aruhuä Cacau (DeAruhua Cacao) (Cocoa) and De'Aruhuä Chocolate are made or produced by the Huǫttųją people of the native Piaroa territory located in Colombia and Venezuela. Products are qualified as "indigenous" and likewise products purchased directly from De'Aruhuä that are artisan, hand-crafted, or wild-grown (collected) products may include a supplemental certificate of authenticity, are tax-exempt and 100% duty-free.

Piaroa shaman with necklaces and head crown of feathers.
Abuelo Bolivar, Piaroa Shaman

De'Aruhuä Chocolate Company

Forest-to-Bar Factory Initiative

The primary objective for the WebSite is to project, market and promote the development of the De'Aruhuä Chocolate Company remotely from Kentucky as a Cooperative or LLC through the De'Aruhuä Partnership to make fine chocolate with the Huǫttųją people using their cocoa beans in a remote state-of-the-art small-batch chocolate making factory Globcal International will provide for the Huǫttųją Foundation.

The chocolate produced by the Huǫttųją will promote their traditional culture, customs, lifestyle, indigenous knowledge, spirituality, values and worldview as a people. All of the chocolate produced by the cooperative factory will be imported to De'Aruhuä Chocolate Store in the US as a tax-exempt non-profit indigenous product for national and international distribution to the European Union.

The Huǫttųją have over 50 new exciting chocolate superfood combinations to introduce in order to create the perfect "Food of the Gods," some recipes gain their unique indigenous flavor through natural fermentation techniques, biomaceration, combining superfruits like acai, borojo or moriche and adding medicinal tea extracts to cacao. Their techniques have led to distinctive aromas and flavors that vary from year to year, De'Aruhuä Cacau aims to stabilize these techniques in its business development. The Huǫttųją sweeten chocolate with melipona honey which has natural antibiotics, they also produce their own red cane sugar which has more phytonutrients than white sugar.

All ingredients are grown, collected, harvested and processed by indigenous Huǫttųją on their native lands, once we are adequately funded we will become operational at our new permanent faculty location on Via Gavilan at Kilometer 24 near Barranco Colorado.

De'Aruhua Chocolate Logo
De'Aruhua Logo
Man raking cocoa beans.
Piaroa man raking cocoa beans in the Guiana Highlands.

De'Aruhuä Indigenous Chocolate

De'Aruhuä Chocolate will be made from Piaroa Organic Wild (POW) Cacao, a natural fine aromatic single-origin cocoa bean direct from the forests of the Guiana Highlands, home of the indigenous De'Aruhuä, the "Guardians of the Forest."

One of the most impressive things about the Amazon besides the forest, is the sun which the Piaroa use for preparing their cacao before making it into chocolate to dry it after fermenting.

Chocolate with Indigeneity

Our product offers a new element to the taste and flavor of chocolate which can only be found in our hand-made product it is a combination of cru, terroir and a third indescribable flavor element we call "indigeneity" which are derived through the combination of regional wild harvested exotic fruits and medicinal plants that are added to the chocolate made by the indigenous Huǫttųją .

Petroglyph "sun-man" carved into rocks on the Orinoco River.
Petroglyph of the Sun-Man.

Join De'Aruhuä Chocolate

You can support the Piaroa in their quest to produce fine aromatic chocolate with what is best called indigeneity (wildness) which comes out through the people producing it and the magical remote forested lands in which it is grown.

A complete (living) proposal has been developed to form the De'Aruhuä Cacao Company and finance a five year business plan through private investment, partnerships and cooperative membership. The program will be open for almost 1 year to financing beginning late 2021 until World Chocolate and Cocoa Day on October 1, 2022 and to begin producing chocolate as soon as possible.

The entire project is based on a 5 year metered growth forecast, financing a business plan, donations and SDG Bonds.

Join us as a member with a 1% LP option, to earn dividends!

This startup venture is scheduled to begin in late 2021 due to COVID19.